Booksy

Booksy is a cloud-based business management platform designed specifically for the personal care and beauty industry. It goes beyond being a digital appointment book, letting salons manage every step of their communication with customers, from start to finish, within the same app.

For service businesses like hair and barber salons, revenue is directly tied to how full the appointment book is. With the classic paper-ledger approach, conflicts happen from time to time, customers don't show up, and empty slots mean lost income. Booksy gives customers the freedom to book their own appointments while providing tools to intelligently fill empty slots and win back loyal customers. The result is a higher occupancy rate with the same staff.

Around-the-clock online booking lets customers book an appointment at any time through the app or your dedicated salon page. The reminder infrastructure, powered by SMS and push notifications, reduces cancellations caused by forgetfulness. Payment flexibility manages prepayment, deposits, and in-salon payment options within the same flow. Each customer's notes, preferences, and past transactions are stored centrally in a customer profile. Built-in marketing tools include a loyalty program, bulk messaging, and campaign management. A multi-staff calendar view with per-employee scheduling prevents double bookings.

Booksy is chosen by hair and barber salons, nail studios, beauty centers, aesthetic clinics, spas and massage businesses, mobile home-service beauty professionals, and independent professionals who offer training. It adapts to a wide range of scales, from single-operator businesses to multi-branch chains.

Booksy is based on a monthly subscription model for businesses, with a free trial offered. The consumer-facing app for customers is free. The platform is built mobile-first and is accessible via iOS, Android, and web browser. Thanks to multi-language support, it is widely used across markets in Europe, the Americas, and Latin America.